Happy Hour
The primary goal of this project was to raise awareness about the dangers of drink spiking, a rising issue at the time, especially in club and party environments. The video aimed to educate and alert people about the risks of substances being mixed into alcoholic beverages without their knowledge.
Branding
Logo Design
With drink spiking becoming an increasing concern in nightlife settings, this project was designed to educate and alert people about its dangers. The video uses compelling visuals to illustrate how easily substances can be slipped into drinks and the serious risks that follow. By spreading awareness, the project encourages individuals to stay cautious and promotes safer social environments.
With drink spiking becoming an increasing concern in nightlife settings, this project was designed to educate and alert people about its dangers. The video uses compelling visuals to illustrate how easily substances can be slipped into drinks and the serious risks that follow. By spreading awareness, the project encourages individuals to stay cautious and promotes safer social environments.
“What inspired me to go freelance really was wanting to move nimbly and quickly without boundaries.”
“I think the amazing thing about being freelance is all the amazing people you get to meet and the flexibility you have.”
“What inspired me to go freelance really was wanting to move nimbly and quickly without boundaries.”
“I think the amazing thing about being freelance is all the amazing people you get to meet and the flexibility you have.”
The Problem at Hand
Many individuals remained unaware of the risks or how to protect themselves, making them vulnerable in clubs and parties. Recognizing this, Luma created a powerful video to highlight the dangers of spiked drinks, encourage vigilance, and promote safer social spaces. The goal was not just to inform but to spark conversations and drive proactive measures against this alarming trend.
The Problem at Hand
Many individuals remained unaware of the risks or how to protect themselves, making them vulnerable in clubs and parties. Recognizing this, Luma created a powerful video to highlight the dangers of spiked drinks, encourage vigilance, and promote safer social spaces. The goal was not just to inform but to spark conversations and drive proactive measures against this alarming trend.
Our Strategy in Action
Cinematic Shots: A mix of handheld and stabilized shots to enhance realism and relatability.
Lighting & Color Grading: Darker, moody tones to emphasize the serious nature of the issue.
POV Perspectives: Some shots were taken from a first-person view to immerse the audience in the experience.
Our Strategy in Action
Cinematic Shots: A mix of handheld and stabilized shots to enhance realism and relatability.
Lighting & Color Grading: Darker, moody tones to emphasize the serious nature of the issue.
POV Perspectives: Some shots were taken from a first-person view to immerse the audience in the experience.
The Final Outcome
Successfully created a visually compelling and informative video.
Helped spread awareness on social media, sparking discussions around safety in party environments.
Received positive feedback for its engaging yet educational approach.
The Final Outcome
Successfully created a visually compelling and informative video.
Helped spread awareness on social media, sparking discussions around safety in party environments.
Received positive feedback for its engaging yet educational approach.
Explore more works
Explore more works
Happy Hour
The primary goal of this project was to raise awareness about the dangers of drink spiking, a rising issue at the time, especially in club and party environments. The video aimed to educate and alert people about the risks of substances being mixed into alcoholic beverages without their knowledge.
Branding
Logo Design
With drink spiking becoming an increasing concern in nightlife settings, this project was designed to educate and alert people about its dangers. The video uses compelling visuals to illustrate how easily substances can be slipped into drinks and the serious risks that follow. By spreading awareness, the project encourages individuals to stay cautious and promotes safer social environments.
With drink spiking becoming an increasing concern in nightlife settings, this project was designed to educate and alert people about its dangers. The video uses compelling visuals to illustrate how easily substances can be slipped into drinks and the serious risks that follow. By spreading awareness, the project encourages individuals to stay cautious and promotes safer social environments.
“What inspired me to go freelance really was wanting to move nimbly and quickly without boundaries.”
“I think the amazing thing about being freelance is all the amazing people you get to meet and the flexibility you have.”
The Problem at Hand
Many individuals remained unaware of the risks or how to protect themselves, making them vulnerable in clubs and parties. Recognizing this, Luma created a powerful video to highlight the dangers of spiked drinks, encourage vigilance, and promote safer social spaces. The goal was not just to inform but to spark conversations and drive proactive measures against this alarming trend.
Our Strategy in Action
Cinematic Shots: A mix of handheld and stabilized shots to enhance realism and relatability.
Lighting & Color Grading: Darker, moody tones to emphasize the serious nature of the issue.
POV Perspectives: Some shots were taken from a first-person view to immerse the audience in the experience.
The Final Outcome
Successfully created a visually compelling and informative video.
Helped spread awareness on social media, sparking discussions around safety in party environments.
Received positive feedback for its engaging yet educational approach.
Explore more works
Happy Hour
The primary goal of this project was to raise awareness about the dangers of drink spiking, a rising issue at the time, especially in club and party environments. The video aimed to educate and alert people about the risks of substances being mixed into alcoholic beverages without their knowledge.
Branding
Logo Design
With drink spiking becoming an increasing concern in nightlife settings, this project was designed to educate and alert people about its dangers. The video uses compelling visuals to illustrate how easily substances can be slipped into drinks and the serious risks that follow. By spreading awareness, the project encourages individuals to stay cautious and promotes safer social environments.
With drink spiking becoming an increasing concern in nightlife settings, this project was designed to educate and alert people about its dangers. The video uses compelling visuals to illustrate how easily substances can be slipped into drinks and the serious risks that follow. By spreading awareness, the project encourages individuals to stay cautious and promotes safer social environments.
“What inspired me to go freelance really was wanting to move nimbly and quickly without boundaries.”
“I think the amazing thing about being freelance is all the amazing people you get to meet and the flexibility you have.”
The Problem at Hand
Many individuals remained unaware of the risks or how to protect themselves, making them vulnerable in clubs and parties. Recognizing this, Luma created a powerful video to highlight the dangers of spiked drinks, encourage vigilance, and promote safer social spaces. The goal was not just to inform but to spark conversations and drive proactive measures against this alarming trend.
Our Strategy in Action
Cinematic Shots: A mix of handheld and stabilized shots to enhance realism and relatability.
Lighting & Color Grading: Darker, moody tones to emphasize the serious nature of the issue.
POV Perspectives: Some shots were taken from a first-person view to immerse the audience in the experience.
The Final Outcome
Successfully created a visually compelling and informative video.
Helped spread awareness on social media, sparking discussions around safety in party environments.
Received positive feedback for its engaging yet educational approach.
Explore more works